Serian Town and Farmer's Market

Serian : A small market town about 1 hour from Kuching. The main attraction is an excellent farmers' market selling all manner of fruit, vegetables and forest produce and a thriving fish market. If you are lucky you will also see sago worms, a favorite local delicacy, offered for sale. The Serian District Council has a number of chalets at nearby Ranchan Pools, a local beauty spot. Chalets RM 50-100, Dormitory RM 100 10 beds). Tel: 876681 Fax: 874799.

The town is very famous for its durians, which are popularly believed to be the best in Sarawak. This has prompted the Serian District Council to erect a giant monument to this "king of fruits" right in the middle of the market square. However, other monuments such as the tiger and the buffalo statues seem out of place as there are no tigers or buffalos in this district. 

The town is very well connected to its rich hinterlandboth by road and by water and thus one can find all sorts of jungle produce available in the jungle produce market but lately, most of these produce were brought in from Kalimantan, Indonesia as the price are cheaper.

The district population (year 2010 census) was 90,763.^[1] About 65% of the population are Bidayuh. The other main ethnic groups are Iban, Chinese, and Malay.